Last month, Mayu Productions and LolaLiza took to the sunny shores near Cannes to create the striking “Cinematic Summer” campaign — a vibrant summer story set against the glamour of the Cannes Film Festival (LinkedIn, YouTube).Key Highlights

• Scenic Riviera shoot
  We captured rich visuals in sun-soaked settings near Cannes—think retro convertibles, sweeping light, and expressive summer energy (LinkedIn).

• Dynamic choreography meets storytelling
  Featuring an ensemble of dancers, we blended fashion and movement to bring the collection to life in both cinematic film and shorter, impactful commercial formats.

• Multichannel campaign assets
  The content includes:

  • A full-length brand film for online platforms

  • Edited marketing videos for national broadcast television

  • Billboard-ready content across Belgium’s urban advertising network

• Red carpet energy
  Aligned with the festival’s premiere vibes, we infused the shoot with a glamorous, film-festival flair—bravo-style visuals, camera-ready styling, and the feeling of being the “main character” in your own summer.

This campaign puts LolaLiza front and centre in a bold, cinematic universe—highlighting their SS25 collection as a festival-worthy summer statement.

Let me know if you’d like a shorter version for social media posts, a more technical breakdown for your portfolio, or even a bilingual (NL/FR) version!